Investing in Deeptech Space Startups - The New Frontier, with Jenna Bryant, Co-Founder & CEO/General Partner, Embedded Ventures
Great VCs and fund managers can come from anyway and Jenna Bryant, a true force of nature is living proof of that. Together with her co-founder Jordan Noone, both from non-traditional backgrounds, they created Embedded Ventures as a next generation VC firm investing in early -stage startups in deeptech and space, that can serve the U.S. Department of Defense. With a degree in fashion design and a passion for dance, she started her career as a tech recruiter, blazing a trail in emerging tech startups, before becoming a venture capitalist and in turn co-founding Embedded Ventures. Fasten your seatbelts and get ready for a truly wild ride into deeptech and space tech investing, learn more about Embedded Ventures and who they invest in and get key insights into space tech funding, as well as practical key tips for women founders and those who want to get into VC. Ready for Lift Off? You're in the right place.
About Our Guest: Jenna has a very unique story and passion for supporting women in tech as a result of it. Her professional experience can be described as unique and diverse, spanning entertainment, design, deep-tech and venture capital. Learning computer aided design tools during her degree in fashion design led Jenna to a tremendously successful career in tech. It began during the rise of Silicon Beach, when she recruited for the likes of Snap and Tinder, which opened doors to VC. After learning the ropes at another firm she decided to start her own. Throughout the last decade as a tech recruiter turned venture capitalist, Jenna has invested in and helped build some of the most notable early-stage startups in the country. Jenna went on to co-found Embedded Ventures with Jordan Noone. With a mission to empower the bold founders who represent the next generation of deep tech advancement, the firm invests in companies focused on space operations, digital engineering, and advanced manufacturing. To date, Embedded Ventures has announced investments in Akash Systems, Chromatic 3D Materials, Inversion, KittyCAD, Slingshot Aerospace and Skyryse. In 2021, the duo secured a first-of-its-kind multi-year partnership with the United States Space Force for Embedded Ventures enabling the two entities to collaboratively research and develop opportunities promoting U.S. space industry growth to prepare for the future of an expanded space economy and for the defense of U.S. interests. Jenna’s lifelong passion for dance has followed her through each professional endeavor, and she still dances as a creative outlet. Jenna believes that her dual interests in dance and tech challenges the status quo, and embraces the act of pursuing a life and developing a career that is free of restraints. She has become a powerhouse in tech and venture capital – both industries that are historically notorious for their lack of inclusivity – and she’s improving each through her work at Embedded Ventures. She is a strong-minded female-founder who shows how multifaceted, nonlinear career paths serve as assets. Learn more about Jenna on LinkedIn Then biggest opportunities come from cold outreach, because you show ambition and bravery. Using warm introductions only is very limiting and part of the 'old boys' club. Reach out to us directly, we want to hear from you.
About Embedded Ventures:
Launched in 2020, Embedded Ventures is a next generation venture capital firm investing in national security space startups beyond launch. With a thesis that takes a commercial-first approach to investing in early-stage startups with applications that can serve the Department of Defense, Embedded has a first-of-its-kind partnership with the United States Space Force. Co-Founders Jenna Bryant and Jordan Noone have non-traditional backgrounds and strong passions for the communities they represent. The firm invests in pre-seed, seed and Series A rounds for startups focused in digital engineering, advanced manufacturing, and space operations. To date, Embedded Ventures has announced investments in Akash Systems Inc., Chromatic 3D Materials, Inversion, KittyCAD, Slingshot Aerospace and Skyryse.
In Today's Episode You'll Learn:
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How We Enable Women Business Owners to Compete in the Global Marketplace, with Paulina Dri-Rabell, Market Lead for France, WEConnect International
Did you know that today, only 1% of global corporate procurement goes to women-owned businesses? In 2023? Why is it that so few big corporates buy from women-owned businesses and what can women entrepreneurs do to win key contracts with them? Supply chain diversity is not only a buzzword, it's an imperative, if we are to unlock more global growth and close the global pay and customer gap for women founders. That's where WEConnect International comes in. They are on a mission to drive more money into the hands of women and help them better compete in the global marketplace. In this episode, you'll learn from Paulina Dri-Rabell, Market Lead for France, about how WEConnect helps women-owned businesses get certified and enter the corporate supply chain successfully, all over the world. Learn why this can help more women owned businesses get luctrative corporate contracts, all about the certification process and how access to markets is a key funding and growth strategy for women founders. Paulina also shares her key tips to women founders on how build great relationships with corporates and much more! Get more information about WEConnect and the certification process below.
About our Guest: Paulina Dri-Rabell has over ten years of experience in international development and global partnership management. She has worked to promote international education as a catalyst for change and as a driver for diversity. She has developed and implemented international projects for local and national governments and for public-private entities, such as the International Network of Michelin Cities. She also worked as a National Coordinator in Mexico for EducationUSA, a U.S. State Department public diplomacy program that promotes U.S. higher education to students around the world. Since 2022, she has been working as Market Lead in France for WEConnect International, a global network that connects women-owned businesses to qualified buyers around the world. In this role, she represents the organization in France and is responsible for the outreach efforts to get to more woman-owned businesses with the aim of connecting them and helping them grow. She is passionate about her work at WEConnect and is convinced that supplier diversity is a very important component of economic development and a means of empowerment for diverse communities. Paulina holds a Bachelor of Arts in International Relations and Political Science from Indiana University Bloomington in the United States. She is based in France but is originally from Mexico, where she lived until she was 19 years old before moving to the United States to attend University. Learn more about Paulina on LinkedIn. When working with corporates, make sure what you are delivering is of the highest quality and customer service you can offer. Getting certified as a women-owned business can really help you access more opportunities as corporates want to work with certified businesses and count that spend in their supplier quota.
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How We Raised Over 2M€ Non-Dilutive Capital for a Hardware/Femtech Startup - with Roseanne Longmore, CEO of Coroflo
How do you raise money for a hardware, femtech, medical device that is highly innovative and not yet on the market? How do you get partners like the World Health Organisation to support your work? In this episode, you'll hear from Rosanne Longmore, CEO of Coroflo, a company which has developed and patented the world’s first accurate breastfeeding monitor, Coro. Coroflo have raised €4m investment and have won numerous innovation and technology awards. Coroflo are raising their Series A to launch Coro to the market in 2024.
Learn the behind the scenes story about how Coroflo started, how they pivoted, their funding journey, how to manage prodcut development, research, patenting, funding all in parallel to build a world-class medical device/femtech company. I believe they will become an Irish woman co-founded unicorn so stay tuned! If you are a founder, get lots of great tips on how to raise serious non-dilutive capital. If you are an investor looking for a great opportunity, you should definitely listen to this episode! My investors know that for every euro they give me, I will try and get money. I will sweat that money so hard with grant money, pitch competitions, public money. Investors really like if they know that you're going to work very hard for every euro they give you. They want to see that you're using their money to good use.
Rosanne Longmore is the CEO of Coroflo, a company which has developed and patented the world’s first accurate breastfeeding monitor, Coro. Coroflo have raised €4m investment and have won numerous innovation and technology awards. Coroflo are raising their Series A to launch Coro to the market in 2024.
Prior to Coroflo, Rosanne worked in financial services for 15 years, working across different business units including wealth management and client service operations. Having qualified from the University of Limerick, Rosanne completed further industry qualifications with the Institute of Project Management and the Institute of Bankers. Learn more about Roseanne on Linkedin. In today's episode you'll learn:
Episode 33: How Telling Our Stories Differently Can Change Funding, with
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